You may use the Google Play Console to upload an Android app or game, create a store listing, and publish it. But did you know that there are other valuable tools inside? Especially if you want to improve the quality of your app. Recently, some significant Google play console updates came, which can make your app performance monitoring seamless. In this article, we will understand what it is, its importance, and everything you must know.
Once you’re familiar with them, you can take advantage of user management controls to get access of to appropriate features or data related to app. So, let’s get started!
What Is Google Play Console?
Google Play Developer Console is a critical platform that is published by Google. It allows you to publish your app on play store. It is appealing to ASO team as it allows to monitor their app’s performance on Google Play Store.
As Google explains, by using this platform, it’s possible to publish your apps and games with the Developer Console and grow your business on the play store. It also benefits them in various ways such as; improving your app’s quality, engaging the audience, and earning revenue.
If you hire Android app developers, you can easily leverage ASO and enable businesses to get things right from scratch for application visibility.
Why Is Google Play Console Critical?
The Google Play console gives developers and marketers the tools they need to better analyze their app’s performance. It has detailed insights for gaining more knowledge on matters related to growth, technical issues like crashes or display problems, and finances – all within one place!
The platform also provides valuable insights into first-party data collected about an app audience, and this is all thanks to its seamless method of reporting.
For those who want to monitor conversion rates (CVR), the Google Play console makes it easy. Simply showing you how many times an app’s listing appears online as well as how many installs it receives from different sources over time, it eases down every data hassle in marketing & promotions.
Altogether, the user acquisition reports found in the console show data on how an app is getting its growth such as users’ origins in terms of source. Besides, having access to deep analysis contributes to an understanding of an app’s performance in terms of growth.
However, the data is limited. MMP bridges this gap by attributing a user to their sources at the campaign level rather than just at the individual source level. So, now you must have understood the importance of Google play console, let’s take a glance at major updates that can help you get the most out of it.
Top 5 Play Console Updates to Boost Your Application Delivery Performance
#1. Now you can see how much space your app will take up when it is released and after it is updated to the latest version before publishing it live. It will allow you to make better decisions about whether or not an app update would be acceptable by looking at space it takes up.
#2. Advanced Play delivery tools are readily available for those who want to increase their understanding of how they affect user experience. To see this in action, simply go to the “Stats” tab on the left-hand side of your Analytics dashboard and scroll down until you find Delivery.
Looking at this will show details about how long it took for app bundles or features to download on users’ device and which parts were most popular among them.
#3. Analyzing your current user base can help you decide whether or not the latest release is fresh enough for users. To increase download rates, use the In-app updates API to take advantage of new features without forcing an update through mobile carrier distribution channels.
#4. For a greater understanding of how each user interacts with your app, you can view average installation sizes for each device model (smartphone, tablet) and what the most recent updates have been like in terms of size and frequency. Also, you can look at number of app installs at once through App Bundle Explorer.
#5. A comprehensive range of features are also available in your Dashboard, which you can use to track app data over time and compare them against other app data.
Wrapping Up
The console platform provided all the resources required to monitor organic app performance. The ASO team can access to statistics which then enabled them to Increase impressions and installs and track consumer viable rates over time.
Analyzing such data allowed ASO teams to find areas of improvement within apps’ listings – including those which were successful. Overall, you can leverage its potential to boost your app downloads, user acquisition, and revenue.
If you are novice in this field, you can connect with an Android app development company India with expertise in ASO and play console features.
FAQs:
What is Google Play Developer Console?
It’s the platform that Google provides for both Android and Google Play developers to publish their apps in the Google Play store, but also monitor those apps’ performance.
Is Play Console Free?
To sign up, you will need to review and accept the Google Play Developer Distribution Agreement. There is a US$25 one-time registration fee that you can pay using one of the following credit or debit cards: MasterCard. Visa.
What is the point of having a developer console in Android?
The Google Play Developer Console is your hub for all things pertaining to publishing and management. You can upload apps, build your product pages, configure prices and distribution, or publish content—all from this convenient web portal.
